Bing adds GEO to official guidelines and expands definitions of AI abuse
Microsoft has rewrote the Bing Webmaster Guidelines to cover how content appears in both traditional search results and the AI responses generated by Copilot. The previous version focused on how Bing indexes and ranks websites. The recast extends this to Copilot and Grounding API results and treats “Grounding results and citations” as additional authorization results. … Read more