Half of your traffic remains. The SEO industry has sent thoughts and frameworks
Before AI Overviews launched in May 2024, Define Media Group’s portfolio of major U.S. publishers averaged 1.7 billion organic search clicks per quarter. Steady. Predictable. The kind of number you build a business model around and then stop thinking about it because why would you? After the launch, traffic dropped by 16% and never recovered. … Read more
