Qualitative Social Media Metrics That Matter More Than Follower Count

Qualitative Social Media Metrics That Matter More Than Follower Count

Fun fact: A low follower count isn’t necessarily a bad thing. In fact, some accounts with few followers generate more customers than larger ones. Ultimately, it depends on the context (ie, qualitative social media metrics). For example, 460 followers might not seem like a lot. But if more than 50 percent of those followers are … Read more

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