Stop Writer’s Block, Imposter Syndrome, and Other Content Fears

Yes, writing is hard. When writing for content marketing, the process becomes even more challenging. You have no time to sit and wait for inspiration or the muse to help you craft engaging text. You have content plans to follow and deadlines to meet. That’s when fear arises. Raise your hand if one of these … Read more

How To Use AI-Generated Content the Right Way (and Avoid the Downsides)

We’ve been watching AI take human jobs for a while now — industrial, manufacturing, and even financial industries have been massively disrupted by the ability of machines to think like humans. But what about creatives? Are they at risk too? Could AI-generated content replace human writers any time soon? Some marketers and innovators say yes. … Read more

To date or not to date? That’s the wrong content question [Rose-Colored Glasses]

Wanna start a fight among content marketers? Ask four content marketers whether blog posts should include the date of publication. You’ll probably get five or more opinions. Yes, you read that right – at least one of the people you ask will likely have at least two opinions. There are good arguments on both sides. … Read more

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