Updated July 5, 2022 Content marketers know how to sway people. You know exactly who your audience is, what they need, and exactly how they want to consume it. You can use the same skillset to persuade editors at third-party outlets to publish your contributed content. Then, you can widen your brand’s reach to new … Read more
Pillar pages are high-level introductions to a topic. They then link to other pages, which are usually more detailed guides about parts of the main topic. Altogether, they form a content hub. But not all pillar pages look the same. In this guide, we’ll look at eight examples of pillar pages to get your creative … Read more
Fun fact: A low follower count isn’t necessarily a bad thing. In fact, some accounts with few followers generate more customers than larger ones. Ultimately, it depends on the context (ie, qualitative social media metrics). For example, 460 followers might not seem like a lot. But if more than 50 percent of those followers are … Read more
