Agile marketing focuses on creating high-value deliverables by working in short bursts to achieve goals. An agile marketing process is also constantly iterated to ensure productivity and efficiency.
Influencer marketing sounds magical. You ask people to talk about your brand and its products with their digital audiences. When they do, your profits increase. But influencer marketing on social media is more complex, and like any content marketing, its connection to the bottom line usually isn’t direct. How can you create a social media … Read more