6 Influencer Marketing Metrics To Watch and 5 Tools To Help

Influencer marketing sounds magical. You ask people to talk about your brand and its products with their digital audiences. When they do, your profits increase. But influencer marketing on social media is more complex, and like any content marketing, its connection to the bottom line usually isn’t direct. How can you create a social media … Read more

Google’s Top 3 Metrics For Evaluating User Experience

Core Web Vitals (CWV) are a set of metrics developed by Google to measure the user experience of site visitors. They provide an idea of ​​how well a webpage performs and help identify areas needing improvement. Google offers several metrics for measuring page performance that is called Web Vitals, which are different from Core Web … Read more