No Rush To Switch Away From Dynamic Rendering

Google’s Search Advocate John Mueller says there’s no rush for websites to switch away from dynamic rendering, despite a help document saying it’s not a long-term solution. Mueller left a comment on a Reddit thread that asks for advice regarding dynamic rendering versus server-side rendering. The question comes up because a recent update to a … Read more

Google will automatically switch some advertisers’ attribution models

Yesterday Google sent an email letting advertisers know that their ad accounts would be switched to data-driven attribution. Google’s message to advertisers. The email tells the advertiser which account(s) qualify for the switch and gives them until August 4 to cancel the auto-switch. What is data-driven attribution. Google announced in September that data-driven attribution would … Read more