There’s a new report in town, and it’ll help you evaluate and optimize the effectiveness of your landing pages Google Analytics 4 (GA4). The new report will compare the following metrics: Average engagement time per session conversions New user view Total revenue Why we care. You can find the Landing page report in the Engagement … Read more
Google is updating the privacy threshold for the Search Query report in Universal Analytics, and the Google Ads query, First user Google Ads queryand Session Google Ads query Dimensions for the explorations in Google Analytics 4. What is the privacy threshold. Google announced new privacy thresholds last year, ensuring user anonymity by only reporting on … Read more
On Twitter, Yael Consulting founder Lior Krolewicz noticed a strange issue where Google isn’t reporting the correct ad spend. We checked the Google Ads status dashboard and it looks like this is a known issue. What Google says. There is no word on when the issue will be resolved. Be sure to check the dashboard … Read more
